Entrepreneurial Studies
Start your own business by majoring in Entrepreneurial Studies at the 巴尼 School. Take classes in business, gain h和s-on experience by helping a small business, 和 complete a business plan.
立博体育官网专业
The 市场营销 major includes core business classes, to give you a background in all areas of for-profit companies 和 nonprofits. Then, delve deeper into the marketing field with more specialized classes. You may also choose any of the following concentrations to focus your career path.
- 国际 市场营销
- 市场营销 Communications
- 零售业
- Services 市场营销
Degree Requirements
The program combines core classes, specialized courses, electives, 和 an internship. You will graduate with a Bachelor of Science in Business Administration.
For course descriptions 和 complete list of requirements, visit our 课程目录.
Featured Core Classes
- Business 和 Professional Communication
- 管理 和 Organizational Behavior
- Operations 管理
- The Legal Environment of Business
Specialized 市场营销 Courses
- Consumer Behavior
- 市场营销 Research
- 市场营销 Strategy
Other Requirements
- Internship in 市场营销
- 选修课
职业前景
Our graduates follow career paths in fields such as 销售, advertising 和 promotions, 零售, marketing research, 和 market analysis. They work in large 和 small, domestic 和 global, corporate 和 not-for-profit organizations, 和 in family businesses. You may work as a media buyer, a marketing manager, public relations specialist, 品牌经理, or other positions that require creativity 和 excellent communication skills.
立博体育官网 the 小
Are you interested in learning more about marketing but prefer to major in another subject? You can minor in 市场营销. 访问 our 课程目录 for specific requirements for 巴尼 students 和 non-巴尼 students.
招生
Applications for admission are considered on a "rolling basis." We look forward to welcoming you to 巴尼!
Take the Next Step
Similar Programs
管理
Prepare for a career as a business leader with a 管理 major from the 巴尼 School of Business. Develop your management skills with specialized classes 和 h和s-on experiences.
Sports 管理
Are you passionate about sports? The 巴尼 School will equip you with the skills you need to make a positive impact on the sports industry. Our sports management program prepares graduates for a career in sports marketing, athletic administration, 销售, event operations, facility management, community relations, social media 和 more.